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An industrial tech veteran, gone copywriter

Industrial Tech companies need industrial tech copywriters. I can’t tell you how many times my clients have told me about agencies that were great as an agency, but they just didn’t get industrial tech. That’s where I come in…

My name is Ralph McGinnis, and I help industrial tech companies by designing the perfect strategy to meet their goals. With 18 years of industrial tech hands-on experience, I speak the speak. And I know the nuances that come with marketing to industrial B2B audiences.

What being an industrial technician taught me

My 14 years of experience as an industrial controls technician has honed my skills in troubleshooting and finding workable solutions. The ability to gather data, root-cause analysis, and solution implementation all translate into being the perfect technician for your marketing machine.

Learning processes as an industrial engineer

My 4 years as an industrial engineer has perfected my skills in process analysis and continual improvement. With the right measure-and-improve benchmarking, I can help your business set the KPI’s that matter and steadily grow profits and market share.

Moving to online marketing

My 12 years of online marketing experience allows me to see the forest AND the trees. I “focus out” on the overall marketing funnel, and “focus in” on the specific goals of a single marketing piece. My many certifications and samples provide you the assurance that I know what I’m doing and can give you the help you need.

Why it matters to you

There’s a never-ending flow of agencies, marketers, and “experts” that consistently batter us with solicitations. I know, they call me all the time too.

It can be confusing trying to know who can legitimately help you with your needs. The perfect help would be someone that understands industrial tech, is a great copywriter, and develops custom-fit solutions.

Well, breathe a deep sigh of relief. You’ve found the perfect fit to help your business grow. No cookie-cutter offerings. Only solutions that are exactly what you need.

Contact me

Get a free 30-minute consultation to see how I may be able to help you reach your goals.

Text me at (541) 968-9746 or fill in the form here.

Tell me your website and your goals.

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